(01)of 06 · AI agent · SaaS

Benvena

Benvena's own lineThe front desk that stays open after you lock up.

Benvena is one of our own products. It gives small and medium businesses Lily, an AI front desk who would rather pass a question on than make up an answer.

Benvena's homepage: the headline 'The front desk that stays open after you lock up', beside an example website chat for a dental clinic where Lily answers from an approved fact.
Benvena's homepage on a phone, showing the same headline and the start of the example dental clinic chat.
benvena.ai on desktop and phone● Live product · captured November 2026
What it is
An AI front desk for small and medium businesses
Platform
Website chat, with an email to the owner for the rest
Status
Chat: livePhone: coming soon
Our role
It's ours, and we're the ones who keep it running

(01)The problem

Customers still have questions after you've gone home.

People ask a small business the same handful of things at any hour. If the owner is with a customer or has gone home, the question waits, and so does the person who asked it.

A chatbot that guesses is worse than none. If it invents a price at eleven at night, the owner is the one apologising in the morning. So Lily has one rule, and everything else she does sits inside it.

Lily's ruleThe one she works to

Lily answers only from facts the business has approved. Anything else goes to the owner's inbox.

InA visitor asks a question
CheckIs the answer in the approved facts?
If yes: AnswerLily answers from that fact
If no: HandoverThe owner gets an email about it

In her wordsYoga studio example on benvena.ai

Mats are provided, and your first class is free. I can’t give advice about injuries, but I can pass your question about your knee to the teachers.

  • Approved by the studio owner
  • Passed on to the studio by email
From benvena.ai, the approved fact behind that answer: 'Foundations (beginners): Tuesday 18:00, Saturday 09:00. Mats provided. First class free. Injury questions go to a teacher.' The fact is marked as approved by the studio owner.
● The approved fact

That answer came from this one line. Because Lily admits what she can't answer, the visitor has reason to believe the part she does.

(02)What we built

We built the owner's side around Lily's rule.

Each one is there for the owner's next morning, so they can pick up the questions Lily couldn't answer from the facts they approved.

01 The visitor

A beginner with a sore knee asks about classes.

The studio has approved its class times and the free first class, so Lily gives them plainly. Nobody has approved any advice about knees, so she says she can't give it and passes the question to the studio by email.

From benvena.ai: an example website chat with a yoga studio. A beginner with a bad knee asks about classes. Lily gives the class times from an approved fact, and says she can't advise on injuries but will pass the question on. The approved fact is shown under the chat, and the question is emailed on.

01 Website chat · yoga studio exampleScreenshot · benvena.ai

02 The owner

Then the knee question goes to the studio.

Lily sends the owner a handover email with the question she couldn't answer from approved facts, so it is sitting in their inbox in the morning rather than lost in a chat window nobody was watching.

From benvena.ai: the handover email from that example chat, sent to the yoga studio with the question about the visitor's knee that Lily couldn't answer.

02 The handover emailScreenshot · benvena.ai

03 The business

Every fact waits for the owner's yes.

This is the screen where that happens. The owner reads through the facts about their business and approves the ones Lily may use, and she won't put anything else into an answer.

Screenshot · benvena.ai
From benvena.ai: an example list of facts for a hair salon, some already approved by the owner and some still waiting for approval.
03 The facts screen · hair salon exampleExample data, not a real business
  • Approved facts are the only ones Lily will use.
  • A fact still waiting stays out of her answers until the owner approves it.
  • If a fact is wrong, the owner leaves it unapproved and Lily never says it.

(03)Try it

Ask Lily what a dental patient might ask.

If the clinic has approved an answer, Lily gives it. Whether a toothache is urgent is something no list of facts should settle, so that one goes to a person by email.

What a visitor might askIllustration · a made-up dental clinic

We made up the clinic, its facts and these chats to show how the rule works. None of it comes from a real customer.

Website chat · exampleLily

Do you see children? My son is 4.

Lily

Yes, from age 2. The first visit is a short check-up of about 20 minutes, and a parent stays in the room.

✓ Approved factChildren seen from age 2. First child visit: about 20 minutes, parent in the room.Example fact, made up for this page

Lily answered this one herself

Website chat · exampleLily

Is there parking? I'll be driving in.

Lily

Yes. There's free parking behind the clinic, and the entrance is on the side street.

✓ Approved factFree parking behind the clinic. Entrance on the side street.Example fact, made up for this page

Lily answered this one herself

Website chat · exampleLily

Is my toothache an emergency?

Lily

I can't answer that one, so I'm passing your question on to the clinic by email.

Handover emailTo: the clinic ownerAbout: a toothache, and whether it's urgent. There was no approved fact to answer it from.

No approved answer, so it went to the clinic by email

(04)How it runs

We run Benvena ourselves.

Benvena is our own product, and we run it ourselves. That has made us careful about the fence around Lily.

  • A person sets you up

    We set each business up by hand, usually within about a week, so the owner's part is reading and approving facts.

  • Fixes come from us

    When Benvena needs a fix or a change, we make it ourselves, as the studio that designed and built it.

  • Phone answering isn't live yet

    The Chat and phone plan is listed, but phone answering is still coming soon, so for now Lily works in website chat.

  • Ask before you sign up

    Ask us whether Benvena can handle what you need and you'll get a straight answer, even when the answer is that it can't do that yet.

Two plans · phone answering is coming soon

Available now

Plan: Chat

  • Lily on the business's website chat
  • Answers only from facts the business has approved
  • An email to the owner for anything she can't answer
  • Set up by hand, usually within about a week
Phone: coming soon

Plan: Chat and phone

  • Everything in Chat
  • Phone answering, when it launches

Prices and the details of each plan are on the product site.

See plans on benvena.ai (opens in a new tab)

For business owners

Put Lily on your front desk.

The Chat plan is live now. We set up your website chat by hand, and you approve every fact before Lily says a word.

For businesses that want their own

Lily's rule works for other assistants too.

Tell us what it should know, and who should get the questions it can't answer. A few lines is plenty to start.